As the market continues to cough and spit and sputter, the fact of the matter is THERE IS STILL REAL ESTATE BEING SOLD out there.
One of the toughest sales is the Real Estate industry as a career choice during this tough market, yet our office is actually in need of agents willing to service the quality leads that we are able to generate on an ongoing basis.
We have listings that are actually making the phone ring, buyers calling and sellers looking to us for serious help in marketing and selling their homes.
I still believe in this industry in spite of our current market, but am having a difficult time selling this to prospective hires.
A recent prospect told me he needs a job that will give him a paycheck "right now". That was in February and this prospect is still looking for employment. By now, if he had been following our proven systems, he would have started getting paid for his efforts.
With the large number of auto dealers being forced out of business, I am surprised that there aren't more people with sales skills looking to get into the real estate industry.
As I look to the existing pool of real estate agents, most are in one of a few categories.
They are either still doing well and don't want to mess with their current formula in this market, or failing and jaded, believing "its the market" that's the reason for their failures and not willing to look for answers internally or externally that could change their fortunes.
Still I work every day to weed throught this pool of prospects to find 1-3 solid prospects every month that are willing to attempt to learn, and to do what it takes to be successful in this industry.
We currently hold a CAREER NIGHT every Tuesday in our office and we offer WISCONSIN REAL ESTATE LICENSING COURSES. This is our opportunity to educate people on the opportunities that still exist.
Ralph D. Nudi